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Friday, July 10, 2009

FEED Mission

To create good products that help FEED the world.

The Problem

Hunger and malnutrition kill more people than AIDS, malaria, and TB combined.

The global food system is imbalanced and people are sick and dying due to lack of good quality nutrition.

Almost 400 million children around the world go to bed hungry every night. In fact, every five seconds a child dies because he or she is hungry.

There are still over 77 million children not attending school (60% of which are girls), 150 million children drop out of school before attaining a basic primary education, and 50 million hungry children are not receiving any form of food aid.

The Solution

School feeding is one of the most effective solutions to stopping hunger and breaking the poverty cycle.

In 74 countries, the UN World Food Program (WFP) offers a nutrient-packed meal to children in school. This food gets kids to school, who might not attend otherwise, and gives them the energy to learn and empowers them to better their lives.

When boys and girls are given a free, nutritious meal in school, research has shown that attendance increases by 100% and performance improves greatly. Girls with just a few years of education have fewer children, have them later in life, and are better prepared to care for and educate them. For many children, a school lunch is the only meal they will receive all day. Learn More: www.wfp.org

FEED Projects goal is to reach hungry children through the sales of our FEED bags.

FEED bags raise much-needed funds for WFP school-feeding operations and awareness of the problem of child hunger.

We distribute the funds through the FEED Foundation, our partner organization which gets the money from bag sales to hungry children as efficiently as possible. Please visit the FEED Foundation at www.thefeedfoundation.org

Our Story

FEED Projects was started in 2006 when acclaimed model and activist Lauren Bush designed a bag to benefit the United Nations World Food Program's (WFP) School Feeding operations. Lauren, a WFP Honorary Spokesperson who has visited eight WFP food aid operations around the world, was inspired by the plight of the people she met on her travels. She took a special interest in WFP's School Feeding program, which feeds and educates hungry children.

Inspired by the aesthetic of the bags of food distributed by WFP, she created the FEED 1 bag, a reversible burlap and cotton bag stamped with "FEED the children of the world" and the number "1" to signify that each bag feeds one child in school for one year.

At the UN, Lauren met then-WFP Communications Officer Ellen Gustafson and they hatched a plan to use FEED bags to FEED the world. In 2007, Lauren and Ellen founded FEED Projects, LLC and started selling FEED 1 bags in April of 2007. By the end of 2007, they raised donations for WFP to feed over 37,500 hungry children in school for one year. In 2008, FEED Projects various partnerships will lead to over $4 million for WFP school feeding.

Our personal commitment to working against hunger is matched with a commitment to the environment and to safe and healthy working conditions for all we work with. FEED bags are made with sustainable materials and are designed to be used as an alternative to disposable paper and plastic bags. This environmental and fair labor commitment is an added value in all FEED products.

The goal of FEED Projects is to market and sell as many FEED bags as possible and to FEED and educate the world's 400 million hungry children.

Our Product Values

All FEED products are made as eco-friendly and fairly as possible. Our bags are produced with high-quality, 100% organic cotton and natural burlap. We work with only audited and certified fair labor facilities. It's important to us to visit the places our products are made AND the places our donations are going.

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